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Mockly

#1 Product of the Day: Won #1 Product of the Day on Product Hunt, the daily launch board for new products.Monetized: Makes money from paying customers.

A launch experiment: could a weekend project get to #1 on Product Hunt?

The experiment

  1. In 2021, info products were everywhere, and so were the 3D ebook mockups people used to sell them on Gumroad.

  2. Mockly made those mockups in a few clicks. I built it over a weekend or two, and it was a very simple product. That was the point.

  3. The real question was whether something this simple could get to #1 on Product Hunt if I followed a proper launch system.

How it went

  1. It reached #1 soon after launch and stayed there until the end of the day.

  2. In the first week: 530 upvotes, 103 comments (a lot of them me replying) and 27 sales. A few people even asked me to raise the price.

  3. Plenty of info product creators found it genuinely useful, which never would have happened if I hadn't launched it.

What I learned

  1. People are extremely helpful. You just have to ask kindly.

  2. Something that seems small or simple to you can be really valuable to someone else.

  3. So build small things, and launch them. You'll never know unless people see them.

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